Pitbull: Live and Timeless

We teamed up with Live X Live, on Pitbull’s first ever live streamed concert, Live and Timeless.  This show coincided with Hispanic Heritage month in October, and saw the rapper performing in both English and Spanish for viewers across the globe.

In this digital broadcast package, we worked in a 3D space, using simulations to bring to life a concept that drew inspiration from the rappers' brand and the idea of timelessness.

As the world navigated the limitations of being in lockdown during a pandemic, it was an honour to partner with Live X Live on a concert that would allow fans across the globe to transform their homes into a virtual dance party. And what a bonus to be able to ‘attend’ a concert, that may otherwise not have been possible!

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Title Lockups Exploration

Show Opening Breakdown

Lower Thirds & Titles

Background Loops

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